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Digital agency for Berlin. Connecting websites and systems.
Planning a digital presence with multiple audiences, editorial tasks and technical dependencies? pechschwarz® brings UX, web development and integrations into one coordinated project. For companies in Berlin, delivered by our team in Wuppertal.
Digital quality takes more than a good first impression.
The Agency of the Year distinction at the German Web Awards 2026 recognises pechschwarz® as an agency. Your digital project also needs requirements, design and delivery to work together transparently.
We clarify what your website should handle, which data comes from other systems and who will maintain content. This creates a testable scope rather than a long list of disconnected features.
What we offer
One digital project. Several disciplines working towards one task.
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User journeys & interfaces
UX flows and prototypes make requirements testable early.
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Editorial websites
Pages and content with clear CMS responsibilities.
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Focused entry points
Landing pages lead towards a specific task or enquiry.
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Digital platforms
Portals and applications based on defined usage scenarios.
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Connect systems
Integrations with agreed data flows and error scenarios.
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Commerce in context
Plan the shop, content and connected systems together.
Digital projects: websites, brands and technical delivery
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Recognition for our agency work
German Design Award
German Brand Award
German Web Award
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w3 Award
Deutscher Agenturpreis
Webstar Award
Grimme Online Award
From open requirements to clear decisions
A relaunch becomes more manageable when decisions are not left open until acceptance. These steps connect business objectives with delivery and handover.
Define the task
We separate the actual user task from additional requests. Existing systems, content and contacts inform a shared brief.
Walk through usage
Wireframes show what information people need for their next step. Your business team and editors review journeys before detailed design.
Systematise the interface
Components, states and real content come together in a prototype. This allows longer texts and mobile scenarios to be assessed early.
Agree data flows
We define which system owns which data. Integrations, permissions and error scenarios become part of the agreed development scope.
Prepare acceptance
Content, interactions, links and technical page signals are checked against agreed criteria. Required redirects are part of launch planning.
Hand over operations
We agree how content is maintained and changes are evaluated. Support, reporting and development are explicit agreements, not an implied ongoing service.
Your digital agency for Berlin. Turning strategy, user experience and technology into a reliable next step.
When a website needs to explain, build trust and pass on data, designing individual pages in isolation is not enough. Editorial, marketing and technical contacts need a shared foundation that makes their respective tasks clear.
As a digital agency serving companies in Berlin, we start with usage scenarios and dependencies. We connect them to a suitable design system and a practical architecture. A corporate website remains a corporate website; a new label does not turn it into a portal or an integration.
Our team works in Wuppertal. Together we agree collaboration and any necessary meetings for your Berlin project. Specialist reviews, such as legal or industry-specific requirements, must be explicitly planned.
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What we focus on in digital projects
Objectives over feature lists
A clear use case helps make transparent decisions about scope and priorities.
Editors involved from the start
Content, languages and approvals inform the content model, not just content entry.
Technical responsibilities
Data sources and integrations are agreed with the responsible teams.
Understandable digital offerings
Complex products need clear explanations and suitable enquiry paths.
Acceptance criteria
We agree which content and functions will be checked before launch.
Focused improvement
Agreed objectives help select useful next steps after launch.
Other services
Explore the service that fits your technical task
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Project enquiry
Let's discuss your objective, current setup and next step.
- Discuss objectives and your current setup
- Agree the scope individually
Define the project scope together
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Background knowledge for digital projects
Use the arrow keys to browse. Home shows the beginning, End the last posts. Use Tab to select post links.
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»Pechschwarz vereint, was selten zusammenfindet: Markenstrategie, gestalterische Exzellenz und technische Perfektion. Gemeinsam haben wir MARTOR in die digitale Welt überführt – und eine Brand Experience geschaffen, die hält, was die Marke verspricht.«
»Wir waren mit der Agentur Pechschwarz sehr zufrieden. Wir sind sicher, mit dieser langfristig einen guten E-Commerce- & Shop-Berater an unserer Seite zu haben. Eine starke Full-Service Agentur die tatsächlich alle Bereiche gut abdeckt, sowie durch Kreativität, persönliche Erreichbarkeit und ein gutes Preis-Leistungs-Verhältnis überzeugt.«
»Das Branding-Projekt, das als Folgeauftrag realisiert wurde, hat uns viele neue Türen geöffnet uns als Marke zu präsentieren. Es ist perfekt auf unser Unternehmen abgestimmt und geht über das hinaus, was wir erwartet hatten.«
»pechschwarz® hat eindrucksvoll bewiesen, dass Markenentwicklung nur dann nachhaltige Relevanz schafft, wenn Positionierung, Gestaltung, Wirkung und Skalierung lückenlos ineinandergreifen. Vom ersten Workshop bis zum Live-Gang sämtlicher Touchpoints hat das Team unsere Marke als Ganzes gedacht, aufgebaut und skalierbar gemacht.«
Digital services for Berlin companies: defining the right scope
Berlin is a service area for this offering, not a claimed agency location. Our work for WebID provides a local connection; other displayed projects come from different regions. Task and scope determine whether your project is a fit.
Website, platform or integration?
A corporate website explains offerings and leads towards an enquiry. A platform may require additional user roles and functions. An integration connects systems. We distinguish these tasks before planning them together.
Content needs an owner
Multilingual pages require more than translation. Editorial ownership, approvals and shared content affect the CMS model. We clarify which content is shared and which remains distinct for each market.
Make use of existing technology
A new interface does not automatically require every system to be replaced. With your contacts, we review what can remain and where integration or development is necessary.
Plan launch and handover together
Checks cover agreed user journeys, content and technical page signals. Migrations need a URL mapping and connected systems need clear contacts. Post-launch support is agreed separately.
Is positioning and communication your first priority? Our advertising agency service for Berlin addresses that different starting point. This digital agency page focuses on business and technical planning for your digital project.
Choose a CMS around editors and architecture
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Archives
Modular headless CMS for structured content systems. Suitable for growing platforms with a clear architecture and flexible front-ends.
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Questions about working with a digital agency for Berlin
No. Our team works from Wuppertal for companies in Berlin and other regions. We agree project communication and any necessary on-site meetings around the task. We do not present a Berlin office.
No. pechschwarz® is a commercial agency for strategy, design and digital delivery. The publicly funded Digitalagentur Berlin offers its own independent support. We do not claim affiliation or funding by that organisation.
When user journeys, editorial work and technical delivery need joint decisions. A smaller scope may suit a clearly defined visual task. We do not turn every website project into a platform.
Our WebID project shows how brand architecture, UX, motion design and a headless website can help communicate a complex digital offering. It demonstrates our work on the digital presence, not development of the identification product or compliance certification.
We review content, languages, roles and existing systems. These inform requirements for the CMS, data flows and frontend. A specific system or complete rebuild is not automatically the right decision.
Your objectives, existing website, key user tasks, known technical dependencies and a contact for each discipline are helpful. Budget, timeline and acceptance criteria depend on the specific scope, not blanket promises.
No. We explicitly agree handover, editorial maintenance, technical support and reporting. Improvements need priorities and responsibilities. We do not guarantee rankings, AI mentions or a fixed number of enquiries.
What should your digital project in Berlin achieve?
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