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SEO AGENCYSEO isn’t about bringing in more traffic. It’s about attracting the right customers.
If you rank for the wrong keywords, you’ll pay the price in terms of time and budget. pechschwarz® focuses on SEO strategies that take the entire funnel into account, from search to conversion.
Over 500 leading brands place their trust in our SEO agency
WHY SEO?
Many deals are decided before any discussions take place.
If you’re not on page 1 of Google, you simply don’t exist for the vast majority of your potential customers. But the real problem isn’t the ranking. It’s that most SEO strategies optimise for volume rather than relevance. More traffic, more clicks, more impressions. But not necessarily more revenue. pechschwarz® develops SEO strategies designed with the buying process in mind. What questions do your customers ask before they buy? That’s exactly where we come in.
Figures that matter
Organic growth that pays off.
Visibility
Average increase in organic traffic.
The rankings
Keywords on page 1 after 6 months.
The leads
Average increase in leads through SEO.
The ROI
Average return on SEO investment
FREE SEO CHECK
Your SEO has potential. We’ll show you where.
Many websites are ranking well below their potential without realising it. In our free SEO check, we analyse your current visibility, your key keywords and technical weaknesses, and show you exactly where the greatest growth potential lies.
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was wir bieten
SEO, das nicht beim Ranking aufhört
Von der Keyword-Strategie bis zur KI-Sichtbarkeit. Alles aus einem Team, alles auf euer Wachstum ausgerichtet. Das sind die sechs Disziplinen, mit denen wir eure organische Sichtbarkeit aufbauen.
On-Page Optimierung
On-Page SEO umfasst alles, was direkt auf eurer Website passiert: Inhalte, Struktur, Meta-Daten und interne Verlinkung. Wir richten jede Seite auf eine klare Suchintention aus, damit sie nicht nur rankt, sondern auch konvertiert. Die Keyword-Strategie dahinter trifft Kaufabsicht statt reines Suchvolumen. Denn eine Seite, die für die falschen Begriffe rankt, bringt Traffic, aber keine Kunden.
Technisches SEO
Rankings entstehen nicht durch Content allein. Technisches SEO ist das Fundament: Crawlbarkeit, Ladezeit, Core Web Vitals und strukturierte Daten. Wir sorgen dafür, dass Suchmaschinen eure Seite sauber erfassen und verstehen. Denn technische Schwachstellen bremsen jeden guten Inhalt aus, bevor er überhaupt eine Chance auf Sichtbarkeit bekommt.
Content & Keyword-Strategie
Guter Content beantwortet Fragen, bevor der Wettbewerb sie stellt. Wir bauen Themencluster, die Autorität in eurem Themenfeld aufbauen und euch als Quelle etablieren. Statt einzelne Keywords abzuarbeiten, denken wir in ganzen Themenwelten. So entsteht Inhalt, der rankt, weil er wirklich relevant ist, und nicht, weil er ein Keyword möglichst oft wiederholt.
Linkbuilding & Off-Page
Autorität entsteht auch außerhalb eurer Website. Wir bauen relevante Backlinks aus echten, thematisch passenden Quellen auf. Kein Spam, keine grauen Zonen, keine gekauften Links, die euch langfristig schaden. Nur nachhaltige Domain-Autorität, die eure Rankings stützt und dem Vertrauen standhält, das Suchmaschinen an starke Domains vergeben.
Local SEO
Wenn eure Kunden regional suchen, muss eure Sichtbarkeit genau dort sitzen. Wir optimieren euer Google Business Profile, stärken lokale Rankings und richten Inhalte auf standortbezogene Suchanfragen aus. So werdet ihr gefunden, wenn jemand in eurer Nähe nach genau dem sucht, was ihr anbietet.
GEO & KI-Sichtbarkeit
Suche findet nicht mehr nur bei Google statt. Wer heute gefunden werden will, muss auch in den Antworten von ChatGPT, Gemini und Perplexity auftauchen. Wir optimieren Struktur und Inhalte gezielt für KI-Suchen, damit eure Marke dort erscheint, wo Entscheidungen zunehmend fallen. Wer das ignoriert, verschenkt Reichweite an den Wettbewerb.
Our process
From analysis to ranking. Straight to the point.
SEO Audit & Assessment
We analyse your current visibility, technical weaknesses, existing rankings and the competition. First understand, then optimise.
Keywords & Strategy
Which keywords attract the right customers? We develop a keyword strategy that combines search volume with purchase intent, rather than simply maximising traffic potential.
On-page optimisation
Content, structure, metadata, internal linking. Everything is tailored to the keyword strategy so that every page fulfils its purpose.
Technical SEO
Core Web Vitals, crawlability, structured data, loading time. The technical foundation without which no content can realise its full potential.
Content & Link Building
New content that builds authority, and backlinks from relevant sources. Sustainable, with no grey areas.
Monitoring & Optimisation
Rankings, traffic, conversions. We measure what works and make continuous adjustments. SEO isn’t a one-off project.
Our strengths as an SEO agency
Funnel-first
We don’t just optimise for rankings, but for the entire purchasing process. The right keywords, for the right intent, on the right page.
Brand-integrated
SEO that complements the brand rather than working against it. Content and structure are designed with the brand system in mind.
AI-ready
We take a holistic approach to SEO and GEO. Visibility on Google and in AI search engines such as ChatGPT, Gemini and Perplexity.
E-E-A-T
A clear entity structure, consistent brand signals and in-depth subject matter expertise to build lasting trust with Google and AI systems.
Technically sound
Core Web Vitals, structured data, crawlability. The foundations are in place before a single piece of text is optimised.
Measurable & transparent
Rankings, traffic, leads. Everything is continuously measured and presented in clear reports.
Other services
Marketing services
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3D & CGI
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Google Ads
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Social Ads
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Copywriting
Project enquiry
Ready for a website that really delivers?
- Free, personalised advice within <24 hours
- Non-binding quote
Our experts are raring to go
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Questions about SEO
An SEO agency improves a website’s organic visibility in search engines. This includes technical optimisation, keyword strategy, content development and backlink building. The aim is to reach relevant target audiences via unpaid search results.
The costs depend on the level of competition, the condition of the website and the scope of the work involved. Monthly retainer fees usually start at a few hundred euros, whilst professional strategies for medium-sized businesses often run into four figures. A reliable estimate can only be provided following an audit.
The first changes are often measurable after 3 to 6 months. Significant improvements in rankings and traffic usually occur after 6 to 12 months. SEO is a long-term investment, not a short-term measure.
SEO is optimised for traditional search engines such as Google. GEO (Generative Engine Optimisation) is optimised for AI-based searches such as ChatGPT, Gemini or Perplexity. Both disciplines complement each other and should be considered together.
No. AI is changing the way search works, but it does not make SEO obsolete. On the contrary: those who structure their content, build authority and have a technically sound set-up will continue to benefit even in AI-powered search environments.
Technical SEO encompasses all measures that improve a website’s crawlability, loading speed and indexability. This includes Core Web Vitals, structured data, clean URL structures and mobile optimisation. It forms the foundation upon which all other SEO measures are built.
On-page SEO encompasses everything that is optimised directly on the website: content, structure, meta data and internal linking. Off-page SEO refers to external signals, particularly backlinks from other websites, which help to build authority and trust.
Key metrics include organic traffic, keyword rankings, click-through rate, time on site and conversions. More important than sheer traffic figures is the quality of the traffic: are the right people visiting the site, and are they taking action?
SEO is worthwhile if your target audience is actively searching for your products or services. The higher the customer lifetime value and the fiercer the competition on paid channels, the more organic visibility pays off in the medium and long term.
Ready to unleash your full SEO potential?
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Our awards as a website agency
German Design Award
German Brand Award
German Web Award
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w3 Award
Deutscher Agenturpreis
Webstar Award
Grimme Online Award
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